REPORT

Control, on-demand

The shift to rapid retail delivery

In a world of rising complexity and constant demands, consumers are seeking more control over their time, choices, and wellbeing. Our research with Just Eat Takeaway.com explores how rapid retail delivery is evolving to meet these emotional needs.

On-demand services - delivering items within an hour of order - aren’t just about speed. They’re about empowerment, spontaneity, and connection.

Our research with 3,000 consumers, combined with insights from cultural experts, uncovers five core need spaces that are shaping the future of retail.

Key insights include:

    • How emotional drivers are reshaping retail delivery models
    • What consumers expect from on-demand services in 2025
    • Opportunities for retailers to build deeper connections and loyalty.

Download our report to uncover how on-demand retail delivery meets emotional consumer needs - and how your brand can respond.

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PA Consulting
10 Bressenden Place,
London SW1E 5DH
View on Google Maps
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